Guess Who The New Face of Aveeno is?

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Its none other that the gorgeous Jennifer Aniston. Could life get any more beautiful for her? And yes, we are happy for her. Last year, the award-winning actress became the new face of Living Proof. The star, who is often commended for her beautiful mane, was so taken by the haircare company that she invested in it too. And, as co-owner she has brought her long-time stylist, Chris McMillan, on board so that they can continue to make hair news together.

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Now, the 43-year-old style icon is expanding her beauty portfolio even further with a new role. Aniston is joining forces with Aveeno.

�We can confirm that Jennifer Aniston will be partnering with Aveeno for skincare,� said Stephen Huvane, Aniston�s rep. According to E! News the beauty-themed collaboration is expected a little later this year.

Last year, everybody speculated that Aniston had been hand-picked to be the face of the eco-friendly, natural-based skincare company. Although, neither Aniston�s camp nor Aveeno’s commented in June, the union seemed ideal.

Now, some six months later, the collaboration is well on its way. Previously, Aveeno tapped Dutch model and actress Daniella van Graas as its spokesperson, but the Aniston appointment gives the brand maximum global exposure and appeal. After all, Aniston is still known as �America�s sweetheart�, and her girl-next-door natural good looks make her the perfect choice for Aveeno.

Aniston has previously starred in haircare campaigns for L’Or�al, and after years of speculations, she finally launched her fragrance in 2012. The Aveeno deal is rumoured to be highly lucrative, although no figure has been revealed as yet.

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